nings of an actie „lanning and nings of an actie „lanning and ting tat can be logoed †ometimes im„lementation grou„ ‹is im„lementation grou„ ‹is te colors cange‚ but te basic logo cor„oration as been fi nancing cor„oration as been fi nancing remains te same on all te arious and „roducing te AIBF eent and „roducing te AIBF eent uses for ŠŠ of our noƒ Š• €ears for ŠŠ of our noƒ Š• €ears In addition to te Balloon Fiesta’s –arious attem„ts at fi nd –arious attem„ts at fi nd cor„orate logo‚ eac €ear’s eent as ing a suitable ing a suitable its oƒn slogan‚ or catc logo for te logo for te „rase – for e™am„le‚ tis cor„oration cor„oration €ear’s teme is “Picture resulted in resulted in Perfect‚” and a„„ro„riatel€ te creation te creation ac”noƒledges anon as te of a neƒ of a neƒ „resenting s„onsor logo in te logo in te mid 19•0s mid 19•0s An article An article in te 19•Š in te 19•Š Bal Bal loon Fiesta loon Fiesta „rogram „rogram attributes attributes tis design tis design to Albu to Albu querque querque ffrreeeellaannccee aarrttiisstt RRiicc”” freelance artist Ric” RRooddeess‚‚ ƒƒoossee ssuubbmmiissssiioonn Rodes‚ ƒose submission ƒƒaass ccoosseenn ffrroomm aammoonngg ƒas cosen from among ddoo‘‘eennss ooff eennttrriieess ‹‹iiss llooggoo do‘ens of entries ‹is logo Roadrunner Balloon Fiesta” Purists ad a ca„ital “A” for Albu ad a ca„ital “A” for Albu note tat it sould ae been “Road querque‚ created b€ using querque‚ created b€ using runner o€ote Balloon Fiesta‚” since a balloon as te center of a balloon as te center of te Roadrunner ƒas being „ursued te “A” †ome said tis te “A” †ome said tis b€ te o€ote and not te oter ƒa€ logo loo”ed li”e tƒo seals logo loo”ed li”e tƒo seals around… †id een ad a s„ecial Raen bar”ing at eac oter bar”ing at eac oter balloon made ƒit te ‡arner Bros ‹e circa 19•’ logo ‹e circa 19•’ logo o€ote on one side and te Roadrun endured until 199• ner on te oter – te image ere ƒas ƒen —€nda ris„ino‚ ƒen —€nda ris„ino‚ used as te coer „oto on te 19‰Š a long time balloon „rogram ‹is balloon‚ Roadrunner II‚ ist and gra„ic artist ƒas often used as te “Roadrunner” and „resentl€ te AIBF and „resentl€ te AIBF for subsequent balloon races rece„tionist‚ created In 19‰Š‚ †id ad te idea of creating te current logo It a cor„oration to „roduce and ost ot cleerl€ s„ells out “Bal cleerl€ s„ells out “Bal er balloon rallies Œe called it ‡orld loon Fiesta” using bot loon Fiesta” using bot Balloon am„ionsi„s‚ Inc ‹at ƒas gra„ics – te multi ƒen †id’s famous ‡orld balloons colored balloons – and colored balloons – and began a„„earing Œe ultimatel€ ad te ƒord “Fiesta‚” and te ƒord “Fiesta‚” and fi e of tem‚ of arious si‘es ‡en e re„resents a bold‚ organi‘ed and „roduced te second colorful identit€ for ‡orld Œot Air Balloon am„ion a bold and colorful si„s in 19‰’‚ e again lost mone€ on eent ‹e logo in tis ugel€ acclaimed eent ‹is ƒas arious colors and ƒen a non „rofi t organi‘ation came forms a„„ears on into being‚ su„„orted b€ local busi eer€ting from te nesses and olunteers and our ten balloon to ˜ac”ets‚ ma€or‚ Œarr€ “inne€‚ ƒic became letteread‚ bum ”noƒn as “Albuquerque International „er stic”ers‚ „ins‚ Balloon Fiesta‚ Inc” ƒit a President‚ „atces‚ tote bags a committee‚ b€laƒs and te begin „rett€ muc an€ Albuquerque International Balloon Fiesta 2019 Offi cial Program 76 ®
2019 AIBF Program Page 77 Page 79